View profile

Big Trends in MarTech (2018)

Hi there, What's interesting in the MarTech sector is that it moves both quickly and slowly. Let me e
Issue #87  •  January 30  •  view online
Marketing Technology
Marketing Technology
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Hi there,
What’s interesting in the MarTech sector is that it moves both quickly and slowly.
Let me explain:
Quickly. MarTech as an industry changes very fast. New technology is released all the time. Tactics change. Platforms come and go. It’s tough to keep track of the latest.. so that’s why we send this newsletter every week.
Slowly. Since Claude Hopkins wrote Scientific Advertising in 1923, marketing hasn’t changed that much. We are still working with the same principles–just different tools and new market trends.
This issue tries to combine quick and slow.
Have fun and dig in!
Guerric de Ternay.

How much should you offer top tech talent in 2019?

Vettery aims to make the recruiting process more transparent for job-seekers and hiring managers, across the board. And we noticed there's one thing people can't stop talking about: salary. We believe that when all parties are on equal footing, everyone is poised to have a better hiring experience.

Ready to build your tech team? It's a new year, and Vettery has new data to help you get started. Dive into the numbers and download our 2019 Tech Salary Report today.

The State of Social 2018 Report [New Data] - Buffer

9 Predictions for SEO in 2018 - Moz

Using Storytelling to Build a Strong Brand Positioning - Guerric

The Dark Side of Social Media & Followers - The New York Times

Curated by:

How to Work Remotely without Sacrificing Culture

True or false? Remote companies have a harder time building culture than co-located companies. False! You can work remotely without sacrificing culture. Infinite Red has been fully remote for four years, and we’ve learned a thing or six about what it takes to travel the road less commuted. The Remote Work Handbook is a complete field guide to growing, hiring, scaling and leading a fully remote company.
Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas Mitchell Cuevas - Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack
Frank Pollock Frank Pollock - Marketer. Innovator. Strategist.
Guerric de Ternay Guerric de Ternay - Founder - Write at
Did you read something you think we should include in our newsletter?
Suggest a link
Copyright © 2019 Techstars, All rights reserved.
You are receiving this email because you opted-in on one of our websites.
Our mailing address is:
1050 Walnut St #202
Boulder, CO 80302
If you were forwarded this newsletter and you like it, you can subscribe here.
If you don’t want these updates anymore, please unsubscribe here.
This newsletter is carefully curated with Revue