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Do You Have MarTech/Strategy Fit?

Hey there! Last week you got some technical advice on how to buy MarTech tools. Besides the tech requ
Issue #18  •  May 24  •  view online
Marketing Technology
Marketing Technology
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Hey there!
Last week you got some technical advice on how to buy MarTech tools.
Besides the tech requirements for a good MarTech tool, there’s another key question you should ask:
“Is it the best to tool to support my marketing strategy?”
Let’s talk strategy today. And let’s figure out if you have a good MarTech/strategy fit.
Cheers,
Guerric.

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Articles:
17 Quick Wins to Boost Your Social Media Marketing Right Away

Do You Know the Real Difference Between Strategy and Tactic?

Numbers Don’t Matter, Influence Does

What 671 Million Push Notifications Tell You About How People Spend Their Day

Podcast Episode:

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The corporate credit card for startups

Brex card frontScaling a startup? You need a card with better perks and no personal guarantee. Brex gives founders 10-20x higher limits and unheard-of perks: 7x on Uber/Lyft, 4x on travel, 2x on SaaS, and 1x on ads, servers, and all the rest. Sign up in 5 min & use “digest” for waived card fees for life. US only.
Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas Mitchell Cuevas - Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack
mitchell@cuevas.co
Frank Pollock Frank Pollock - Marketer. Innovator. Strategist.
frank.pollock4@gmail.com
Guerric de Ternay Guerric de Ternay - Founder GoudronBlanc.com - Write at Guerric.co.uk
gdeternay@boostcompanies.com
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