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Happy (Optimus?) Prime Day! AI + Content Marketing + more

Happy Prime Day everyone, I hope you're getting great deals on things you need and not building up to
Issue #64  •  July 11  •  view online
Marketing Technology
Marketing Technology
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Happy Prime Day everyone, I hope you’re getting great deals on things you need and not building up too much of next summer’s garage sale! After you scope some of the sweet deals, check out this week’s slate of articles. It focuses heavily on a couple main topics; AI and Content Marketing. As marketers should we ultimately fear the bots or embrace Optimus Prime and company as our ally?
If this or any of the following questions sound interesting questions to you, dive in!

  • “Can Marketers exist without technology?”
  • “Should Content Marketers be afraid of AI?”
  • “Who’s winning it when it comes to Marketing Automation?”

Have a great week everybody!
Mitchell
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Articles:
Artificial Intelligence and Content Marketing in 2017 | LinkedIn Marketing Solutions

Content Marketing Trends Shaping the Industry in 2017

B2B applications of AI in marketing: Two use cases that matter
As marketers it powers everything we do. Sometimes it can be nearly impossible to distinguish where the marketer ends and the technology begins.

The State of Marketing Automation in 2017

How to tie PR to tangible business results | Articles | Main

MarTech: Making Marketers More Independent

Head Of Neiman Marcus’ iLab Answers 4 Questions For Marketing Innovators

Curated by:
Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas Mitchell Cuevas - Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack
mitchell@cuevas.co
Frank Pollock Frank Pollock - Marketer. Innovator. Strategist.
frank.pollock4@gmail.com
Guerric de Ternay Guerric de Ternay - Founder GoudronBlanc.com - Write at Guerric.co.uk
gdeternay@boostcompanies.com
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