Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Happy Prime Day everyone, I hope you’re getting great deals on things you need and not building up too much of next summer’s garage sale! After you scope some of the sweet deals, check out this week’s slate of articles. It focuses heavily on a couple main topics; AI and Content Marketing. As marketers should we ultimately fear the bots or embrace Optimus Prime and company as our ally?
If this or any of the following questions sound interesting questions to you, dive in!
“Can Marketers exist without technology?”
“Should Content Marketers be afraid of AI?”
“Who’s winning it when it comes to Marketing Automation?”
Have a great week everybody!
Mitchell
PS: Shameless plug, sign up to be in an upcoming beta program for a side hustle I’m pretty excited about. The value prop is simple, we’ll alert you when your website doesn’t look the way it should - we catch the visual errors other services don’t.
How Startups, That Have Raised Over $500m in Funding, Chose to Brand Themselves Differently
Startups such as www.innoviz.tech, www.navya.tech, www.brilliant.tech and many others chose to innovate; not just with their product and technology but also with their branding. We take a look at 10 such startups that are building the future on .TECH domains. Know how.
Before there were tech conferences, there was Disrupt.
Join TechCrunch at Disrupt Berlin (28/29 Nov) where you’ll find the renowned Startup Battlefield competition, amazing speakers, hundreds of startups in Startup Alley, workshops and legendary networking at our after parties. Visit Techcrunch.com/events & use code: DIGEST for a 15% discount.
Discover how live video, user generated content, augmented and virtual reality, personalization, and chatbots are the content marketing trends shaping 2017.
Columnist Daniel Faggella predicts the ways artificial intelligence will shape the future of B2B and takes a look at two current examples of how AI is being used in marketing to improve processes and services.
A substantive public relations strategy should incorporate significant investment in quantitative and qualitative data. Shout out to Claire Topalian if you’re looking for a kick-ass PR agency!
“Our innovation program has helped the IT organization evolve from order takers to business partners that are part of the ideation and innovation process,” says Scott Emmons, who founded and built the Neiman Marcus Innovation Lab.
HelloSign API: Everything IT Requires and Developers Love
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Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas- Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack mitchell@cuevas.co
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