Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Hello and Welcome Back,
It has been another busy week in marketing technology. Warp speed changes are the norm but its still hard to get used to.
First up is a fascinating new offering that combines IOT and AR. Wow! The next articles discuss the Food Network’s use of chatbots, LI’s newest offering and omnichannel marketing for retailers.
From there we transition to strategy and trends including the results of Chief Martech’s marketing org study and Piper Jaffrey’s teen research.
Finally, there is an insightful interview with Tim Cook about his vision for AR at Apple.
Dig in and enjoy.
How Startups, That Have Raised Over $500m in Funding, Chose to Brand Themselves Differently
Startups such as www.innoviz.tech, www.navya.tech, www.brilliant.tech and many others chose to innovate; not just with their product and technology but also with their branding. We take a look at 10 such startups that are building the future on .TECH domains. Know how.
Before there were tech conferences, there was Disrupt.
Join TechCrunch at Disrupt Berlin (28/29 Nov) where you’ll find the renowned Startup Battlefield competition, amazing speakers, hundreds of startups in Startup Alley, workshops and legendary networking at our after parties. Visit Techcrunch.com/events & use code: DIGEST for a 15% discount.
I am immensely grateful that 275 marketing leaders participated in our marketing org study that we ran at the same time, where they could anonymously describe the structure of their marketing department
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Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas- Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack firstname.lastname@example.org