View profile

Snap's Spectacles. Fake Traffic. Where's the money?

Another exciting week in the world of marketing technology. In a rant the guys over at TechDirt attac
Issue #36  •  October 4  •  view online
Marketing Technology
Marketing Technology
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Another exciting week in the world of marketing technology. In a rant the guys over at TechDirt attack everything we know about traffic numbers and clients are asking for a financial audit of their agencies. Snap rebrands itself and launches Spectacles with its trademark cool. We also have articles about Augmented Reality, packaging as the new storefront and much more. Enjoy and see you next week.

Frank

Get the numbers: how much should you offer top tech talent?

Vettery aims to make the recruiting process more transparent for job-seekers and hiring managers, across the board. And we noticed there's one thing people can't stop talking about: salary. We believe that when all parties are on equal footing, everyone is poised to have a better hiring experience.

Ready to build your tech team? With Q1 in full swing and hiring on the rise, Vettery has the data to help you get started. Dive into the numbers and download our 2019 Tech Salary Report today.

MyGalileoApp Competition

Bring space to your smartphone and win €100,000 by developing an Android and iOS app. The MyGalileoApp Competition is ON!🛰😎Develop an innovative app that uses the Galileo satellites’ positioning accuracy & commercially launch your solution! Gather a team or go solo & design & develop an app that will #UseGalileo. And the best part? Meet & work hand in hand with our amazing mentors and the 1st place winner gets €100,000! You can find everything you need to know at http://gsa.europa.eu/mygalileoapp. Don't wait until the last minute and make sure you register your app proposals on time! Deadline: March 28.
Articles:
Traffic Is Fake, Audience Numbers Are Garbage, And Nobody Knows How Many People See Anything | Techdirt

Big Marketers Launch Audits of Their Ad Buyers  - WSJ

The Rise of Augmented Reality Technology - business.com

Meet Lumi, The Company That's Making Mailers The New Shopfronts | Fast Company | Business + Innovation

How marketing is becoming less of an art — and more of a science | Marketing Dive

What High Performing Sales and Marketing Professionals Do Differently (And What You Can Learn From Them)

Share this Letter With Your Colleagues:
Are you enjoying the MarTech newsletter?
If so, please forward this email to a colleague and suggest they sign up for their weekly dose!
Curated by:

Attend Digital Transformation World 2019 - the How of Digital Transformation

Join 3,000+ leaders and innovators at Digital Transformation World and help drive the transformation needed to fuel the next wave of growth for the telecoms industry. Spend three days building partnerships with the right people and companies, attend sessions and debates, participate in 1:1 meetings, jump on an innovation tour, browse through the startup alley or Catalyst program showcase. There’s something for everyone. Prices increase March 18. Learn more now.
Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas Mitchell Cuevas - Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack
mitchell@cuevas.co
Frank Pollock Frank Pollock - Marketer. Innovator. Strategist.
frank.pollock4@gmail.com
Guerric de Ternay Guerric de Ternay - Founder GoudronBlanc.com - Write at Guerric.co.uk
gdeternay@boostcompanies.com
Did you read something you think we should include in our newsletter?
Suggest a link
Copyright © 2019 Techstars, All rights reserved.
You are receiving this email because you opted-in on one of our websites.
Our mailing address is:
Techstars
1050 Walnut St #202
Boulder, CO 80302
If you were forwarded this newsletter and you like it, you can subscribe here.
If you don’t want these updates anymore, please unsubscribe here.
This newsletter is carefully curated with Revue