Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Let’s talk marketing technology!
It’s spring and that means its time for busted NCAA brackets and the Stackies. Scott Brinker and the folks at the ChiefMartec blog are asking for Stackie and Hackie submissions for their May conference. (deadline 3/31) Microsoft submitted their stack, and it’s really dope!
Then we move to some thought leadership about managing MarTec, proximity beacons and treating information like a brand.
After an announcement about Google Display that may affect some of your ads, we have some fun with the 10 best social media burns from brands last week. Some of these brands are savages.
Enjoy and see you next Tuesday.
-Frank (aka the big man in the middle)
How the new generation of startups find their name
If time is money, why spend 2 weeks naming your business? Experienced entrepreneurs don't invent the perfect name, they shop for it. Find your name at BrandBucket and start building the next big thing. Browse Names.
Brex, The First Corporate Card for Startups, is launching Brex Rewards
The best rewards program for startups: 7x points on Uber/Lyft, 3x on Travel and Dining, 2x on Software. No personal liability, higher limits, and the best expense management features. Perfect for companies based in the US with professional funding. Apply here and get all card fees waived in perpetuity.
This method of customer engagement is not only a less intrusive alterative to location based marketing, but research has shown that these messages have a far higher open rate than unsolicited broadcast messages
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Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas- Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack firstname.lastname@example.org