View profile

The Brilliance of Pokemon Go!

Pokemon is back with a bang but there is still lots going on in the marketing technology world. While
Issue #25  •  July 12  •  view online
Marketing Technology
Marketing Technology
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Pokemon is back with a bang but there is still lots going on in the marketing technology world. While we are having fun chasing mythical creatures keep in mind that Go is a beautifully executed repositioning of a brand using augmented reality. 
This week we also have articles on Snapchat’s geo filters, e-commerce shifting to brick and mortar for profitability and Artificial Intelligence in marketing.
Gotta run! Ash Ketchum and I are meeting up in a few minutes

Quick poll: Do you like expense reports?

​If you're a normal human being, you definitely answered no. Luckily, Divvy is the proactive expense management platform. With Divvy you get freedom from expense reports, complete control and visibility over company expenses, and greater security with virtual cards. All for FREE. And now Divvy is offering Techstars Startup Digest readers who are decision makers $100 to take a demo. Get your $100.

Articles:
The brilliant mechanics of Pokémon Go  |  TechCrunch

Inside the Newest Snapchat Megatrend — The Ringer

Videos of the Week
2 terrific #MarTech talks on the rise of AI in marketing - Chief Marketing Technologist

Curated by:
Share this Letter With Your Colleagues:
Are you enjoying the MarTech newsletter?
If so, please forward this email to a colleague or suggest they sign up for their weekly dose!
Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas Mitchell Cuevas - Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack
mitchell@cuevas.co
Frank Pollock Frank Pollock - Marketer. Innovator. Strategist.
frank.pollock4@gmail.com
Guerric de Ternay Guerric de Ternay - Founder GoudronBlanc.com - Write at Guerric.co.uk
gdeternay@boostcompanies.com
Did you read something you think we should include in our newsletter?
Suggest a link
Copyright © 2018 Techstars, All rights reserved.
You are receiving this email because you opted-in on one of our websites.
Our mailing address is:
Techstars
1050 Walnut St #202
Boulder, CO 80302
If you were forwarded this newsletter and you like it, you can subscribe here.
If you don’t want these updates anymore, please unsubscribe here.
This newsletter is carefully curated with Revue