View profile

This Week in MarTech - August

Hello! Hope you're having a great week. Today's great marketers love data. It's really easy to get pa
Issue #70  •  August 29  •  view online
Marketing Technology
Marketing Technology
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech
Hello!
Hope you’re having a great week.
Today’s great marketers love data. It’s really easy to get passionate about it and forget about the context…
MarTech is a means to an end: growth. And achieving growth often requires to take a step back and answer a big question: “What are we trying to achieve here?”
This week I decided to talk about MarTech (of course!) and growth.
Enjoy the selection.
Cheers,
Guerric de Ternay.
PS: Feel to recommend great articles you’d like us to share. Just send me a tweet: @GuerricdeTernay

How the new generation of startups find their name

If time is money, why spend 2 weeks naming your business? Experienced entrepreneurs don't invent the perfect name, they shop for it. Find your name at BrandBucket and start building the next big thing. 
Browse Names.

Brex, The First Corporate Card for Startups, is launching Brex Rewards

The best rewards program for startups: 7x points on Uber/Lyft, 3x on Travel and Dining, 2x on Software. No personal liability, higher limits, and the best expense management features. Perfect for companies based in the US with professional funding. Apply here and get all card fees waived in perpetuity.
MarTech
Instagram Ads Cost: The Complete Resource for 2017

26 Apps to Help You Create Epic Social Media Content on Your Smartphone

Funnel Analysis: Finding and Fixing Conversion Problems with Google Analytics

Growth
Growth Study: How Slack Generates 100,000,000 Website Visitors Per Month

These Five Companies Are Reinventing Their Propositions. Here’s How.
How to Hire a Head of Growth

Growth Marketing Conference, Atlanta
A special discount for you!
We talked with the team behind Growth Marketing Conference Atlanta (they’re old friends!) and got them to hook up #MARTECH subscribers (that’s you!) with a juicy 50% discount code.
The event has become huge in NYC and San Francisco and those same best-in-class growth strategies are coming straight from the thought leaders who pioneered them including Kevin O’Malley of SalesLoft, Ariel Yoffie of IBM, and Heather Dopson of GoDaddy.
Expect a packed agenda at The Garage in Tech Square on September 13th:
  • Content at Scale: Why Content Is Your Most Powerful Growth Engine
  • Funnel Automation: 3 Workflows That Engage Your Audience & Supercharge Your Sales
  • The Ultimate Growth Marketing Tool Stack
  • Your 5-Point Blueprint for Building a Successful Growth Framework
Curated by:

Pragmatic Marketing: Training Product Superheroes

Pragmatic Marketing trains product marketers and product managers to take their products, teams, companies and careers to the next level. Get real world insights, actionable best practices and proven tools to elevate your products. Market-driven companies are the future—are you ready for it? Register Today.
Techstars Startup Digest Marketing Technology is curated by:
Mitchell Cuevas Mitchell Cuevas - Founder @ScreenChecker, Principal @Cove Group, Community @Blockstack
mitchell@cuevas.co
Frank Pollock Frank Pollock - Marketer. Innovator. Strategist.
frank.pollock4@gmail.com
Guerric de Ternay Guerric de Ternay - Founder GoudronBlanc.com - Write at Guerric.co.uk
gdeternay@boostcompanies.com
Did you read something you think we should include in our newsletter?
Suggest a link
Copyright © 2018 Techstars, All rights reserved.
You are receiving this email because you opted-in on one of our websites.
Our mailing address is:
Techstars
1050 Walnut St #202
Boulder, CO 80302
If you were forwarded this newsletter and you like it, you can subscribe here.
If you don’t want these updates anymore, please unsubscribe here.
This newsletter is carefully curated with Revue